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Articles
Dare to Think. Beautifully.
Are you a Technician or an Entrepreneur?
We’ve been friends for a little while here right…
Can we have a really open and direct conversation?
There’s a consistent mistake or trap Founders fall into you need to know about.
They think they’re entrepreneurs and read books about being entrepreneurs - whilst they are actually still operating like technicians.
According to Michael Gerber, author of the #1 business book E-Myth, the core difference between the Entrepreneur and the Technician is that the Entrepreneur owns an Enterprise and the Technician owns a job.
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What matters is not where you are today,
but where you want to be, and what you are willing to let go of - to get there.
This is your journey and we are with you every step of the way.